Own a brand. Then scale it.
We require all clients to own or create a business brand. After our initial assessment, we either create a new brand on your behalf (Trademark & Website) or help you scale up a brand you already owned before engaging with Avalon.
Avalon PEG was formed to bring every service a new or experienced investor needs to succeed in residential real estate into one package. The services required for a complete transaction were disjointed and even evasive, so we made it our mission to bring them together into one user-friendly experience.
We also found that financing for residential projects may be plentiful, but finding the people who serve this market is hard, and investors who don’t speak “lender language” can hit a wall. Our Best-in-Class Real Estate Investor Concierge services fill that gap.
Personal Branding
Many want to become wealthy, but becoming wealthy means engaging in wealth-driven conversations. Those who ask us to build out their brand receive:
- Initial Assessment
- Filing of Ownership Entity (LLC, Corp, Trust, etc.)
- Basic Website & Domain (WordPress site at extra cost)
- Initiation & Filing of Ownership Entity (LLC, Corp, Trust, etc.)
- Employer Identification Number (EIN)
- Basic Website & Domain (WordPress site at extra cost)
- Corporate Kit including Docs, Certificates & Seal
- Business Phone Number (800, 888, etc.)
- Information Registration
- Asset Protection Blueprint
- Digital Business Cards
- Business Credit Analysis or Initiation, with recommendations
- Acquisition of Seasoned Conduit Business (Advanced Branding)
- Business Address and Business License (as required)
- Affiliate sales of our Branding services are welcome
Abundance, not competition.
These business notes are direct paths into good operational structure. Market share matters, but we approach business from a posture of abundance. There is a limitless range of subjects a good business model can be built from.
Organic business models should stand on their own. If you leave the business for any reason, it should continue to operate. Any business that does not carefully put a sustainable system in place WILL FAIL sooner or later.
The Five Core Elements
Sustainable business models function on their own merit, independent of any single Principal. These five elements are the ingredients of a well-designed business system.
Mission
What do you hope to accomplish in profitability or service? What do you do best, and what are you qualified to do? Have you developed a cohesive business system? These are the biggest questions to answer when building a Business Mission.
Team
Who are the most talented people who can help you accomplish your Mission? I like a binary tree: the CEO at the top with two operatives directly underneath, a COO and a CFO.
Your COO should have a proven record of fulfilling missions like yours and follow your direction, while appearing to the outside world to run the company. No one reaches you without going through your COO first. Your CFO should have verifiable proof of honesty, handle every tax event and know how to leverage the business at all times.
Communique
How will you get your message out? The best case is putting it in front of those already on your frequency. Not smarter or less smart, simply tuned in to your message.
Cash Flow
Revenues (all cash in) minus expenses, taxes and insurance equals Cash Flow. Our rule of thumb: before you buy anything, have three times its cost in cash on hand. Professional financial management is maintained by the CFO and monitored daily by you.
Legal
Every business carries legal ramifications, which is not the same as always needing an attorney. Some filings, ordinance compliance and business functions you can handle yourself. Consult an attorney on complex matters.
Vestings & Titles
Corps (C & S)
A company or group of people authorized to act as a single entity (legally a person) and recognized as such in law. A “C” is the true essence of the organization. An “S” Corp is a tax election that passes profits and losses through to the owners’ personal returns. It can have a single owner or up to 100 shareholders.
Limited Liability Company (LLC)
A business structure that protects its owners from personal liability for the company’s debts and liabilities. LLCs are legally separate from their owners, so owners are not usually held personally responsible for the company’s debts.
Sole Proprietorship
A business owned and run by one person, with no legal distinction between owner and business. This vesting offers no protection from any action taken by or through the business. (Not advisable, in our opinion.)
Living Trust
A form of estate planning that lets a person control their estate (money and property) while alive, then have ownership distributed to people or entities after their death.
- Trustor, Grantor
- The person who creates the Trust
- Trustee
- The person named by the Trustor to manage the Trust
- Beneficiary
- The person or entity the Trust benefits upon the death or demise of the Trustor
More Business Notes
Int Wholesale
Developed to capture front-end profits, procure “end user buyers” (Acquisition Partners) and participate in the stabilization and/or liquidation of a property.
Money Defined
Money is a measured transfer of wealth equal to the value of the goods or services exchanged. It is also a set of “perfected communications” over time, not just a noun to be spent.
Time / Value
Does time equal money? Ask how much your time is worth, and whether you can communicate, coordinate and facilitate well enough to raise that ratio, and how fast. The answer sets the power and speed of the value you command.
Rev Gentrification
For areas becoming too expensive for typical mortgage debt service. We strategize with Partners to pay off large blocks of their “home base” mortgages by pooling profits from acquisitions we help them obtain in the lower-priced markets we target.
Choose your starting point.
Enjoy free Brand Creation & EIN Registration. Partners pay State fees.
Avalon extends assistance as required per contract, but is not responsible for the daily function or profitability of the businesses we help create. Once branding is complete, the next phase is the acquisition of a property.
Important Note: Avalon P.E.G. is a private firm open only to affiliates, affinity groups, members or partners known to principal or management. We are not lenders, legal experts or financial experts. Returns on capital cannot be guaranteed. YOU COULD LOSE YOUR MONEY. Prospective Partners should seek advice from an attorney or financial advisor before working with this company.
Ready to build your brand?
Helping our community is what we do. Start with a conversation.